Early Access Black Friday Deals: How to Get Ahead of the Crowd

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Black Friday is one of the most anticipated shopping events of the year, but the competition for the best deals can be intense. With popular products selling out quickly, savvy shoppers have learned that early access to Black Friday deals is the ultimate advantage. Many retailers now offer early deals days—or even weeks—before the actual event, allowing you to skip the rush and secure your must-have items at a discount.

In this detailed guide, we’ll explore how to gain early access to Black Friday deals, maximize your savings, and shop smarter. Plus, we’ll answer five frequently asked questions to help you navigate this shopping season like a pro.

Why Early Access Deals Are a Game-Changer

Early access Black Friday deals give you the opportunity to shop before the main event, avoiding crowds and ensuring you don’t miss out on limited-stock items. Retailers often reserve their best discounts for early shoppers, and loyalty members frequently enjoy exclusive perks like deeper discounts or free shipping.

Shopping early also reduces the stress of competing with millions of other buyers during the Black Friday frenzy. With careful planning and the right strategies, you can secure your wishlist items while others are still scouring ads.

See more Black Friday deals:

1. Sign Up for Retailer Newsletters

One of the easiest ways to gain early access to Black Friday deals is by subscribing to your favorite retailers’ newsletters. Companies like Amazon, Walmart, and Target often notify their subscribers about upcoming sales and provide exclusive early access links.

Pro Tip:

Many newsletters also include coupon codes or special offers, so check your inbox regularly to make sure you don’t miss out.

2. Join Loyalty Programs

Retailer loyalty programs are a must-have for shoppers who want to stay ahead of the crowd. These programs often grant members early access to Black Friday sales and additional perks like cashback, rewards points, or exclusive discounts.

Top Retailer Loyalty Programs:

  • Target Circle: Offers early Black Friday access and discounts on select items.
  • Best Buy Totaltech: Members get exclusive access to deals and free shipping.
  • Walmart+: Provides early access to Black Friday deals and free delivery.
  • Amazon Prime: Early access to Lightning Deals and free, fast shipping.

3. Monitor Sneak Peek Ads

Many retailers release sneak peek ads or “Black Friday previews” weeks before the event. These ads allow you to see which items will be on sale and plan your purchases accordingly. Websites like BlackFridayDealsLive.com and retailer-specific apps are excellent resources for browsing these previews.

Pro Tip:

Compare deals across different retailers using these ads to identify the best prices.

4. Shop Online for Convenience

Online shopping is a game-changer when it comes to early Black Friday deals. Many stores start their online sales earlier than their in-store deals, giving you a head start on grabbing discounted items.

Advantages of Shopping Online:

  • Access to exclusive online-only deals.
  • Skip the crowds and shop from the comfort of home.
  • Use price comparison tools and browser extensions to maximize savings.

5. Set Up Price Alerts

If you’re targeting big-ticket items like electronics or appliances, set up price alerts to notify you when the price drops. Tools like CamelCamelCamel (for Amazon products) and Honey can track price changes and help you snag the best deals as soon as they go live.

6. Download Retailer Apps

Retailer apps often offer app-exclusive deals and notifications about early access sales. For example, the Target app frequently provides access to doorbuster deals before they’re available to the general public.

Must-Have Retailer Apps for Black Friday:

  • Amazon
  • Walmart
  • Best Buy
  • Macy’s

7. Shop Early on Amazon

Amazon’s early Black Friday deals, often called “Holiday Deals” or “Countdown to Black Friday”, start weeks ahead of the event. These deals include daily discounts, flash sales, and exclusive promotions for Prime members.

How to Get the Best Amazon Deals:

  • Enable notifications for Lightning Deals.
  • Use the “Watch This Deal” feature to track upcoming discounts.
  • Check for bundle offers on tech and home goods.

8. Take Advantage of Credit Card Perks

Many credit cards offer additional savings during Black Friday. Some provide cashback or rewards points on purchases, while others offer price protection, extended warranties, or exclusive early access deals.

Pro Tip:

Look for cards that provide the highest cashback on shopping categories, especially if you’re planning significant purchases.

9. Plan Your Shopping Around Flash Sales

Flash sales are short-term promotions that typically last only a few hours. Many early Black Friday sales feature these time-sensitive deals, so it’s essential to act quickly.

How to Prepare for Flash Sales:

  • Set reminders for sale start times.
  • Keep your payment details saved for faster checkout.
  • Prioritize big-ticket or limited-stock items.

10. Don’t Forget Small Businesses

Small businesses and local retailers often participate in Black Friday by offering early deals. Supporting small businesses is a great way to discover unique gifts while benefiting from personalized service.

FAQs About Early Access Black Friday Deals

1. What are early access Black Friday deals?

Early access Black Friday deals are discounts and promotions offered before the official Black Friday event. Retailers often reserve these deals for loyal customers, newsletter subscribers, or members of their loyalty programs. These early sales allow shoppers to grab items at discounted prices without waiting for Black Friday itself.

2. Which retailers offer the best early access Black Friday deals?

Top retailers known for early access deals include:

  • Amazon: Offers “Countdown to Black Friday” deals weeks in advance.
  • Walmart: Provides early access to Walmart+ members.
  • Target: Grants Target Circle members access to early sales.
  • Best Buy: Offers exclusive deals to Totaltech members.

3. How can I ensure I don’t miss out on early access deals?

  • Sign up for newsletters from your favorite retailers.
  • Download apps for instant notifications.
  • Follow retailers on social media for real-time updates.
  • Check price comparison tools to spot early discounts.

4. Are early access deals better than Black Friday deals?

Early access deals can be just as good, if not better, than Black Friday deals. They often feature discounts on popular items, and you’ll have a better chance of securing limited-stock products before they sell out during the main event.

5. Can I return items purchased during early access Black Friday sales?

Yes, most retailers allow returns for early access Black Friday purchases. However, return policies may vary, so always check the store’s policy before completing your purchase. Some doorbuster deals or clearance items may have stricter return conditions.

Final Tips for Getting the Most Out of Early Access Deals

  • Start Early: Sign up for loyalty programs and newsletters well before Black Friday season.
  • Stay Organized: Use a shopping list and prioritize must-have items.
  • Be Flexible: Have backup options in case your desired items sell out.
  • Act Quickly: Early access deals can disappear fast, so don’t hesitate once you spot a good deal.

By following these strategies, you can get ahead of the crowd, secure the best deals, and enjoy a stress-free shopping experience this Black Friday season.

Dusty

Dusty is the owner and editor of As Mom Sees It, a product review and family matters blog. She is the mother of two in Ohio and has partnered with companies like Nike, Verizon, Kingston Technology. You can find her on Twitter at @AsMomSeesIt.